Navigating a shifting, adverse landscape
In 2017, ELLO LLC was founded by a collection of highly-experienced consultants and business advisors to be a force for positive, sustainable change in the emerging cannabis industry. The industry is undergoing a paradigmatic shift, moving from a nationwide multi-billion dollar black market, to state-shaped pockets of legality. The public, legislators and business owners are recognizing the medicinal qualities and recreational uses of cannabis and, municipality-by-municipality, are shaping laws and regulations allowing for lawful use. The business and social advocates driving this change do so under the specter of federal prohibition, which has demonized cannabis and created a hostile rift between the will of the people and decades-old laws governing from afar.
These contradictory values have created unprecedented obstacles – paradoxical tax codes and banking industry barriers, to list a few – for cannabis entrepreneurs and investors who see a tremendous opportunity, but know they must navigate significant risk.
“Our mission is to help shape the business environment and regulatory landscape for the cannabis industry and develop and implement best practices for cannabis operators.”